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  • Google - Search Engine Optimization

    Google’s Golden Triangle is Replaced by the Vertical Slash

    October 27, 2014 - By Nancy McCord

    Much has been written about eye tracking studies and the importance position in the organic results plays, but with the advent of the smartphone how readers view and react with organic results is drastically changing. In 2005 an eye tracking study was published and widely shared on the web. The…

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  • Google - Social Media - Web Visibility

    Google Pushes Google My Business Forcing Google+ Pages

    October 20, 2014 - By Nancy McCord

    Google will simply not give up on Google+. They have tried over the years to push individuals and businesses into Google+ and now have take the original GMail model to try one more time to build growth in this social media network that simply has not caught on. Google’s most…

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  • Google - Search Engine Optimization

    It’s Time to Put Your Website on a Diet

    July 31, 2014 - By Nancy McCord

    Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This was a winning strategy when Google was counting links and in counting inbound traffic.…

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  • Google - Google Maps - Google My Business - Google Places

    Google My Business Explained

    July 29, 2014 - By Nancy McCord

    If you have been using Google Places or Google+, Google has a new property call Google My Business that you need to be looking at and migrating to. First notice that even if you have been posting on Google+ pages you may not have a Google My Business site. For…

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
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