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    Improving Your Rank in Google’s Local Listings

    March 20, 2014 - By Nancy McCord

    Local listings on Google.com can make or break certain types of businesses, but did you know that when you drop in placement there may be some things you can do to remediate your drop. Here’s what I recommend you look at first after your ranking has dropped: 1. Make sure…

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  • Google - Search Engine Optimization

    The Clarity of What You Write Matters a Lot

    March 13, 2014 - By Nancy McCord

    Matt Cutts has some great words of wisdom for bloggers and website owners in this video on how technical you should get in content and blog posts. You can watch the video at YouTube. In a nutshell, here are the takeaways on this important topic. 1. Clarity of what you write…

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  • Search Engine Optimization

    Does Google Love or Hate Links in Their Ranking Algorithm?

    March 4, 2014 - By Nancy McCord

    Over the years Google has valued links in their ranking algorithm by boosting sites with more links to a higher position in the organic or unpaid search results. By valuing links Google created a cottage industry that SEO’s jumped on and really milked with clients. Some SEOs charged exorbitant amounts…

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  • Blogs - Google - Search Engine Optimization

    Guest Blogging as We Know It is Dead – Per Matt Cutts

    February 6, 2014 - By Nancy McCord

    You know something for SEO tactics is dead when Google’s Matt Cutts comes out point blank and says: “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy…

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
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