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    Google is Focused on Mobile Search Are You Making It Important?

    November 8, 2013 - By Nancy McCord

    What Google considers important, you’d better take seriously especially if you want to place in Google’s search results without having to pay to play. What Google is considering very important at this point in time is fully embracing mobile. And not just mobile advertising, but a whole range of mobile options:…

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  • Google - Google AdWords

    How to Opt Out of Google’s Shared Endorsements

    October 16, 2013 - By Nancy McCord

    I am not sure why we have to go down this path again, but we do. However this time it is not Facebook or Twitter that is using your name and face to sell services, but Google! Plastered all over the home page of Google.com is a blue bar letting…

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  • Google

    Google’s Hummingbird Algorithm Explained

    October 7, 2013 - By Nancy McCord

    Affecting over 92% of all searches the new Google algorithm called Hummingbird was released about two weeks ago. Some website saw no change in placement and the placement of other websites was significantly impacted. What does the Hummingbird update really impact? First, this is a large change to how Google…

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  • Google - Search Engine Optimization

    Not Provided – Masks Search Terms from Website Owners

    September 30, 2013 - By Nancy McCord

    Just this last week, Google announced that it was moving all web searches at Google.com to https settings which would mean that all keyword data would be encrypted and no longer flowed into Google Analytics. Although this may sound like business as usual and a great improvement for the typical…

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