Google is the top search engine and continues to stay that way even with increased pressure from Bing and Yahoo. So it is important that your marketing plan cater to this fact. So often I am asked what can I do to improve my search position on Google? Here’s how…
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Google Add the +1 Button to AdWords Ads
Google is really pulling out all the stops when it comes to pushing the new +1 button. Now Google will be +1’ing AdWords ads. In fact I am seeing them already. “The +1 button itself will appear next to your headline on search ads. Personalized annotations will appear beneath your…
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Watching New Meta Tags
I am always on the watch for new meta tags that are being tested by search engines. I like to be an early embracer of new technology. If you are unsure of what meta tags are in common place use right now, here is a great primer and list for…
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Google Toolbar PageRank Indicator is Bogus
I have several customers who monitor their website’s Google Toolbar PageRank. In fact, they do not take action on links unless the site has a favorable Google Toolbar PageRanking. First off, it is important to understand that Google does not show your real organic PageRank in the Google Toolbar. Additionally, the…
