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    Matt Cutts Talks About Negative SEO

    January 21, 2013 - By Nancy McCord

    You’ll want to watch this YouTube video featuring Matt Cutts from Google talking about how Google feels about your competitors trying to sabotage your Google.com organic placement by setting up spammy sites to link to your website in a effort to push you down in the results if they can’t…

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  • Google - Search Engine Optimization

    More on the Disavow Link Tool from Google

    January 18, 2013 - By Nancy McCord

    So you’ve used the Disavow Link Tool to re-mediate your website placement and remove spammy links that have nailed you in the SERPs, so how long do you have to wait to see improvement? In this interesting article two heavy weights from my industry weigh in with Matt Cutts from…

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  • Blogs - Google - Search Engine Optimization

    Google’s Matt Cutts on Guest Blogging and Link Building Clarification

    December 14, 2012 - By Nancy McCord

    Google’s spam engineer Matt Cutts takes time in this video to clarify further how Google feels about guest blogging and answers if you use guest blog posts will your website be penalized for placement. This is an excellent video and well worth the minute or two to watch. Here is…

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  • Google - Search Engine Optimization

    Placement on Google is All About Web Authority Not SEO Tactics

    December 10, 2012 - By Nancy McCord

    Since 2005 I have been focused on building web authority website as I felt that this was the best way to truly place on Google and insulate myself and my clients from search engine algorithm changes. I named my blog the Web Authority just for that reason. Authority websites communicate…

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  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
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