Do-It-Yourself AdWords account managers, meaning business owners that manage AdWords themselves, frequently change the recommended settings for targeting thinking that they will get better performance. Here’s what to know about targeting settings in the campaign tab. You’ll find the settings that I am talking about by accessing the Campaign tab,…
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What Do-It-Yourself AdWords Managers Miss
If you are a do-it-yourself AdWords account manager for your own business, and have never hired a professional manager, here are some things that you may be missing out on using that will boost performance. Extensions I frequently see that a diy (do it yourself) AdWords manager does not understand the…
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More Business Owners Want LinkedIn Writing Services
We are now writing at LinkedIn for a number of business owners and our phone is ringing off the hook with more wanting to get into our work queue. Why the interest in LinkedIn? The popularity of LinkedIn is growing. For businesses that think Facebook and Twitter are not important…
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Just Nancy – Why Reviews Matter
As a Google Local Guide, I review every place I visit and every place I eat. With over 300 reviews and photos uploaded to Google, I am just one of many who are helping Google index local businesses, build reviews and improve the accuracy of Google Maps. Google does not pay…
