With over 10 years of experience in professional management of AdWords account, I wanted to share tips on an often overlooked yet important item in conversion tracking – attribution. First to see what I am talking,(in the old interface) about go to Tools > Conversions. Click one of the names…
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AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Services
What Happens When Your Website is Not Mobile-Friendly in Google Ads?
In our new world where over 65% of all Google.com searches are done on smartphones, what happens to a website that is not mobile-friendly in regards to lead conversions, store sales, and organic placement? The PPC Picture Google has lots to say on this topic of mobile friendliness. For sites…
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Why Do Hackers Want Your Website?
Site reputation – that’s what hackers want to steal from you for their own personal gain. Don’t think that you need to just be using WordPress to become a victim. I’ve seen regular HTML website fall prey to hack attacks too. It typically all starts with your user name and…
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AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Google - Google Ads - Google Ads Consultant - Google Ads Services - Google AdWords
How to Compete Against an Aggressive Competitor in Google Ads
In Google Ads, you can compete effectively against large competitors who are spending a lot of money on Google Ads with a few creative approaches. First, consider taking the gloves off. We will routinely target competitor names in very competitive spaces. Our ad text will show dynamic keyword insertion and…
