Remarketing is an important tool that is easy to set up in Google AdWords. However, make sure you understand some details before you do set up. Some accounts will never be able to run remarketing programs. If you are in some types of insurance (workman’s comp) and are a physician,…
AdWords
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Goals from Analytics to AdWords
Take the extra time to link your Google Analytics account to your Google AdWords account and get the added bonus of being able to flow in Google Analytics Goals as conversions or valuable actions into Google AdWords. Here’s what I do for many of my clients. Once I have administrative…
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AdWords is the New SEO
Prospects hate to hear this, but for multi-state and multi-national selling businesses, placing organically is almost “mission impossible”. Here’s Why Google is Making It So Hard With the expansion of AdWords ads at the top of the Google.com search page and top ads showing site links, callouts, snippets and other…
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What’s a Google Partner and Why Do You Need One?
As a Google Partner specializing in AdWords, I want to share several key benefits with you as to why working with a Google Partner in AdWords is important. Google Tests Us Yearly Each year I have to recertify with Google to keep my Partner status. I take the AdWords Fundamental…