In 2013, I feel that Google has actively worked to blur the lines between paid and organic. With algorithms that forced businesses aggressively into Google AdWords, advertising that nearly blends in at the top of the page with organic results, Google+ Local ads that look like regular listings, and now…
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Not Provided Keyword Data in Analytics Work Arounds
In Google Analytics almost all organic search activity is being returned with a “not provided” tag masking the actual keywords used to find your content. If you are not advertising in Google AdWords, you may be totally in the dark as to what keywords visitors are using to find your…
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More on Google and Duplicate Content
I felt that this video clarification from Google lead spam engineer Matt Cutts was a worthy review. Make sure to read my comments underneath the video. You can view this video at YouTube at http://youtu.be/mQZY7EmjbMA. The key take away on this video is that Google is grouping duplicate content by…
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Google+ Announces +Post Ads
Here’s another way that Google is monetizing the Web and the newest way that Google is boosting Google+ participation. To help advertisers create visually rich and compelling experiences online, Google today announced that it’s testing a new type of monetization for Google+ called +Post ads. The new ad unit will…
