Smart Digital Marketing, Real Business Results – McCord Web Services
Google announced that earnings from Google Ads had dropped this last quarter. Feeling pressure from newbies on the block, like Amazon, is sure to shakeup the Google Boardroom. Google Ads has been king – that is until recently. With renewed pressure from Bing Ads – now called Microsoft Advertising –…
In the eyes of many business owners the value of social media is shrinking. Does that mean that you should move out of posting to your blog, Twitter, Facebook or LinkedIn? It depends on where your audience is and how active your followers are. Although you may never be able to say…
Social media is about connecting. One of my pet peeves is for business websites to have social media icons to various platforms, but they have not updated them for months or sometimes years. My rule is, if you are not using it – lose it! We all have our favorite social…
HTTPS – Google loves it, but for informational websites, moving to HTTPS adds to your costs. Expect to pay $129 to $229 for a SSL or secure socket layer certificate to be able to have your website use HTTPS in the browser bar. For me at this time, I am…
