I had a client call me the other day and wanted to know how to remove information about herself from Google.com. She told me she went on a date and her date knew everything about her from doing a Google search including family member names. She wanted the information removed.…
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A Good Idea Gone Bad – Way Bad
I get newsletters from a small software firm and their last one was a good idea gone bad – way bad. With October being Breast Cancer Awareness month, they sent out a newsletter with the headline “Save the Boobies” and then went on to talk about breast cancer and their…
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My Google AdWords Content Strategy
This is an interesting trend that I have seen across many accounts on Google AdWords: conversions to sales from the content network. So, if you have an AdWords program what is the best practice for trying out content without it sapping your entire click budget? Well, this is what I…
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Does Twitter Impact Your SEO Placement?
I had a colleague tell me that they have stopped blogging and now spend most of their efforts on Twitter. I was mystified as to why and found out that this person thought that Twitter would help with their organic search placement. “Yikes! Don’t stop blogging!” I said, “Twitter does…