Today starts my series on AdWords manager tips. With over 10 years of experience in professional management of AdWords account, I wanted to share tips on an often overlooked yet important item in conversion tracking – attribution. First to see what I am talking,(in the old interface) about go to…
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Tips to Being an Effective AdWords Manager
I’ve been an AdWords manager for over 10 years and love what I do. I have developed a deep background knowledge of how Google serves AdWords from my years of hands on client experience. It was not until I was training a client’s staff member that I realized, just how…
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"Just Nancy" - AdWords - AdWords Account Management - AdWords Manager - AdWords Services - News & Trends
“Right Now” Searches Are Trending
As a Google Partner, I get access to interesting information, statistics, seminars, and trend notifications. One of the most interesting I have received lately is that of “right now” searches are trending up. For example, searches like pizza place open right now, flower shop open now, and other similar searches…
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Google Knows About Customers – Do You?
As a Google Partner, Google shares all kinds of interesting market trend data with us on a very regular basis. Here are some excellent insights into how consumer behavior has changed that Google thinks is important. Google Says: Shoppers are more impatient. Shoppers act impulsively. Shoppers are making decisions faster. Shoppers…
