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    Yes, Google AdWords Has An Auction Component

    February 22, 2016 - By Nancy McCord

    I’ve seen mentioned on the Web in several places that Google AdWords is an auction,  and then again in other places that it is not. Finally in Google’s own help information on AdWords they use the “Auction” term. I have long felt that getting to position one on a keyword…

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  • Google AdWords - YouTube

    Understanding Trademark Violations in Google AdWords

    February 10, 2016 - By Nancy McCord

    This video reviews Google AdWords’ policies on trademark violations and what you the advertiser needs to know.

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  • Mobile Web

    Organic Search Results Shrink Even Further on Mobile

    February 8, 2016 - By Nancy McCord

    Tell me you haven’t seen it yourself? The space on Google and Bing for organic results is shrinking again. Have you looked on your smartphone? Could you even find organic results when the page loades? The amazing shrinking world of organic search results on mobile Searchengine Land just wrote about…

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  • Google AdWords

    Search Plus Display Select in Google AdWords

    February 1, 2016 - By Nancy McCord

    I have two AdWords accounts that I have had in Search and Display Select for several months. I personally hate comingling the two networks in one campaign, but I have to say that this strategy is definitely working for these accounts. In fact, when I move them out of Display…

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