I just wrote a press releaseĀ for a customer and sent it out via our preferred resource, PRWeb, last week. PRWeb has a new easier to use web template interface that makes adding your press release easier than before. I found the new template to be excellent in regards to assisting…
-
-
Press Release Writing Seems Easy, But Is It Really?
We’ve started writing press releases again after a several month hiatus. Writing a good press release is a real art and requires a different mind set than either blogging, content writing, or creating marketing content. Press releases are best written in a third person, objective, informational tone. It is not…