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    Starting Today 2-15-25 Google Starts Digital Fingerprinting

    February 15, 2025 - By Nancy McCord

    Today is the rollout day for Google’s new tracking method that you cannot opt out of called Digital Fingerprinting. Cookies don’t matter anymore. Now, Google is collecting the following information for use with advertising on its Google Ads platform and across all its properties and partner properties on the web.…

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    Privacy First Marketing: The Future for Small Businesses

    April 24, 2024 - By Christopher Harper

    In today’s online landscape, data privacy is no longer a fleeting concern but a pivotal aspect of digital marketing. With the rise of regulations like GDPR and more recently, the enforcement of iOS 14’s App Tracking Transparency framework, the concept of first-party data is quickly becoming the lodestar for businesses…

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Our Recent Posts

  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
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  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads

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