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  • Google - Search Engine Optimization

    Penguin 2.0 is Coming – Brace Yourself

    May 22, 2013 - By Nancy McCord

    Matt Cutts, one of Google’s lead spam engineers, is telling my industry that another large algorithm update is coming in the upcoming weeks. He has stated that it will be an important update and may impact many sites. Google is calling this pending update Penguin 2.0. Many sites got hit…

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  • Google - News & Trends - Search Engine Optimization

    Advertorials and Google

    May 20, 2013 - By Nancy McCord

    Matt Cutts, Google’s voice to my industry, has recently stated in a video that Google considers advertorials and sites that use them without a no follow tag to be in violation of Google’s quality guidelines. You can watch the full video here. So what exactly is an advertorial and why…

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  • Search Engine Optimization

    Top Five SEO Areas to Focus On

    May 6, 2013 - By Nancy McCord

    I watched this video recently from Matt Cutts, from Google, on what are the top five SEO areas to concentrate your efforts on and wanted to give you a synopsis and additional insights from my own point of view. Matt’s video is excellent, so make sure to check it out as…

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    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

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  • Google - Search Engine Optimization

    Cross Linking Domains You Own

    April 29, 2013 - By Nancy McCord

    This question comes up a fair amount when we have business owners who have multiple website – “Should I link and cross link my various web properties?” First, most website owners would simply do this without thought and there is no reason why you should not if you have one…

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