Social media is about connecting. One of my pet peeves is for business websites to have social media icons to various platforms, but they have not updated them for months or sometimes years. My rule is, if you are not using it – lose it! We all have our favorite social…
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Business Pulling Back? What to Chop
If your business is pulling back where can you realistically chop in your marketing plan and not get hurt? Chop Away Social Media – if you are paying to update Facebook, Twitter and Google+ you could easily take a break to save money. Blogging – try not to kill all your writing…
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The Value of Social Media for Your Business
In the eyes of many business owners the value of social media is shrinking. Does that mean that you should move out of posting to your blog, Twitter, Facebook or LinkedIn? It depends on where your audience is and how active your followers are. Although you may never be able…
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Not Posting to Facebook? Drop It From Your Website
Social media is about connecting. One of my pet peeves is for business websites to have a Facebook icon, but they have not updated Facebook for months or sometimes years. My rule is, if you are not using it – lose it! We all have our favorite social media accounts to…