Donald Trump, love him or hate him, he has masterfully used social media to his benefit and forever changed the way politicians relate to the electorate. But, not only are politicians moving to Twitter and Facebook as they seek votes, but some are even embracing Google AdWords to try to…
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Google AdWords - Pay Per Click - Social Media - Tips - Video - Web Content - Web Design - Web Visibility
2014 Trends for Business Websites and Online Marketing – Part Two
In continuation from Tuesday in this blog post on trends for business website marketing and visibility, I’ll talk about Google+ Local pages and YouTube. Google+ Local Pages Also Known as Google Places Big changes happened last year for Google+ Local pages. First, Google removed many of the fields you can…
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2014 Trends for Business Websites and Online Marketing – Part One
As a online business marketing provider and small advertising agency since 2001, this post is about my identification of trends that will impact online visibility and business for 2014. Google AdWords Everyday I am getting more calls from old clients who state – “Our business has lost placement. We’ve been…
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Blurring the Lines Between Paid and Organic
In 2013, I feel that Google has actively worked to blur the lines between paid and organic. With algorithms that forced businesses aggressively into Google AdWords, advertising that nearly blends in at the top of the page with organic results, Google+ Local ads that look like regular listings, and now…
