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    Footer and Link Use Google Penalizes

    April 10, 2013 - By Nancy McCord

    In the changing world of earning placement on Google.com, Google has been fairly forthright in regards to what it now does not like and will actually penalize a website for doing. What is important to understand is that what Google does not now like was a mainstream SEO and commonly…

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  • Blogs - Search Engine Optimization - Web Content

    Using HubSubHubBub to Tag Your Content for Google

    March 6, 2013 - By Nancy McCord

    On Monday I spoke a little about HubSubHubBub which Google recommends as a way to push out to the Web and tag your unique content to protect your AuthorRank for organic placement. In this post I want to dive a little deeper into this topic to help you understand how…

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  • Search Engine Optimization - Web Content

    Google and Unique Content Authorship

    March 4, 2013 - By Nancy McCord

    This is a very interesting video from Matt Cutts about who gets credit for content when someone steals your content. If you wrote content, someone steals and changes a date stamp to appear that they were the originator of the content what can you do. Matt addresses several scenarios in…

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    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

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  • Google - Search Engine Optimization

    SEO’s Take a New Strategy with Anchor Text

    March 1, 2013 - By Nancy McCord

    It used to be pre-Penguin era, that you researched your keywords and then actively worked to include the keywords you wanted to place on organically in your anchor text. For some of you who are reading, anchor text is the actually text that is shown that is underlined in a…

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