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    Yes You Are in An Auction in Google Ads

    January 28, 2019 - By Nancy McCord

    I’ve seen mentioned on the Web in several places that Google Ads is an auction bid and then again that it is not. Finally in Google’s own help information on Google Ads they themselves use the “Auction” term. I have long felt that getting to position one on a keyword…

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    Bing Ads Accredited Professionals

    January 23, 2019 - By Nancy McCord

    This last week I recertified my Bing Ads professional credentials for another year and renewed my Bing Partner status. Additionally, two of my staff members, Rebecca A. McCord and Roberta S. McCord, passed the exam for the first time to become as Bing Accredited Professionals. Both are my daughters and work…

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    Want to Boost Your Business – Boost Your Ad Budget

    January 21, 2019 - By Nancy McCord

    Planning ahead to boost your business for 2019 takes planning and strategizing with your sales team. Once you determine your plan and set a goal for sales, take time to set your Google Ads budget to achieve your plan. If you are currently selling products or services that generate $200,000…

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  • "Just Nancy" - AdWords Consultant - AdWords Manager - Google Ads Consultant - Google Ads Manager

    Make Google Ads Profitable for Your Business

    January 16, 2019 - By Nancy McCord

    Often in strange economic times a business may need to trim back Google Ads budgets. We are definitely in one of those strange periods where interest in services appears to be high, but customers are not moving into conversions. The stock market and drama within the federal government have created…

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