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    Consumers Embrace Pay Per Click Ads

    July 4, 2018 - By Nancy McCord

    Consumers have embraced pay per click ads! No longer do users of Google or Bing scroll to see the organic search results, rather they are clicking the first and second pay per click ads on a page, and especially when on a smartphone. Over the years,  pay per click ads…

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  • "Just Nancy" - AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads

    Google AdWords to Become Google Ads

    July 2, 2018 - By Nancy McCord

    Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be…

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    A new day dawning for American Feds.

    Support for Our Federal Employees in this Trying Time

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  • Search Engine Optimization - SEO

    Should You Worry About the July 2018 Chrome Site Insecure Warning?

    June 27, 2018 - By Nancy McCord

    Coming to the Web in July is a change to the Google Chrome browser that will now mark any website that is not using https as insecure. Should you be worried if you are not selling online? Personally, if you are not selling product online, I would not worry about…

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    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

    How Google’s Roll Out of AI Search Mode Impacts SEO (GEO)

    July 9, 2025
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    Google is Dropping Continuous Scroll in Search Results

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    Yandex Leak Reveals Some Intel on Google’s Secret Sauce for Site Rankings

    February 8, 2023
  • e-Newsletters

    E-Newsletters Still Provide Value to Your Client Base

    June 25, 2018 - By Nancy McCord

    E-newsletters have not gone out of fashion with savvy business owners, they are still a great way to keep your name in front of clients. I cannot begin to tell you how many phone calls I get after sending out our newsletter where we feature an important website issue. Case…

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