Smart Digital Marketing, Real Business Results – McCord Web Services
Deciding what to measure on Google Ads as a conversion has significant impact for your account performance. This is especially true when it comes to automated bidding. For example, if you include page views in your conversions, you may skew results for any bidding algorithms you may use in the…
Don’t have a Google Ads account manager? Trying to go it alone to save money on management fees? Unless you are trained and work daily in Google Ads you may be setting yourself up for failure. Google Ads is not a set it and forget it program especially if your…
Continued from Monday. Back to the website… Remember Google Ads gets the horse to the water, so to speak, but it is your website content that gets the horse to drink – getting your initial micro conversion or lead from a Google Ads click. So, the key is to have…
Every client wants more Google Ads conversions. Google Ads can drive conversions but increased targeted traffic is just one component to growing conversions overall for your business. Using a savvy Google Ads Consultant, like McCord Web Services, to set up your program and manage it is the very first step.…
