Just because you want to target website visitors in the search results using Google Ads remarketing for search (RLSA) – you may not be able to. Google sets a threshold of needing over 1,000 remarketing cookie sets in a 30 day period to show remarketing for search ads. For many…
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AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Services
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Are Trademark Issues Keeping Your Google Ads from Showing?
There are two scenarios I see often in Google Ads – trademark infringement and site suspension. Today I am going to chat about trademark infringement. For Medical Spa owners one of the biggest issues is getting ads to show using the term Botox. Even if you are a medical doctor…
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AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Services - Google AdWords
Targeting Competitor Names in Google Ads
No, it is not illegal to target competitor names in your Google Ads keyword list as long as ads are shown in the United States – even trademarked names. Some businesses will go a step farther and even put the competitor name in the ad text with text in front…
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sPower: a Wolf in Sheep’s Clothing
Do not be fooled into thinking that sPower wants to be a good neighbor to the citizens of Spotsylvania County. This could not be further from the real truth, and one that is veiled behind glitzy images of green spaces and a smooth pro-solar marketing campaign, that has been launched…





