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    Bing Ads – A Great Place for Many Businesses

    January 8, 2018 - By Nancy McCord

    I am recertifying for my Bing Ads Certification this month to retain my Bing Partner status. Many businesses only consider advertising on Google AdWords, but for many businesses, Bing Ads should be considered a viable adjunct to AdWords. For many of my clients (but not all), Bing Ads brings in…

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  • AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Bing - Bing Ads

    Let the Recertification Begin

    January 3, 2018 - By Nancy McCord

    The start of each new year heralds the beginning of my Bing Ads and Google AdWords recertification cycles. As a Bing Partner I must recertify each January to maintain my Bing Partner Status. As a Google Partner, I must take two exams to recertify my AdWords credentials. I must take…

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    AI's Impact on PPC Marketing Strategies and Google Ads

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  • AdWords - AdWords Account Management - Bing - Bing Ads

    Site Suspension in AdWords – Explained

    December 7, 2016 - By Nancy McCord

    Site Suspension! If you are an AdWords advertiser, know that Google is watching you – very carefully. What you state in your content and the images you show are all reviewed by the Googlebot and flagged for review if you are in the medical, plastic surgery, and dermatology fields of…

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  • Bing - Bing Ads

    It’s Easy to Use Bing Ads Structured Snippets

    November 14, 2016 - By Nancy McCord

    There’s something new you may have missed in Bing Ads in the extension tab – Structured Snippets. They are easy to set up and Bing Ads likes to display them under your ad like Callouts. There is no link with the text, but the Snippets give you a chance to…

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    December 30, 2019
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