Continued from Monday… The next step is to dig into your Google Ads report center and start to run reports on location, calls, clicks, and conversion actions. Make sure to review Google Analytics to check your paid traffic versus organic traffic. One of the most important metrics that I use…
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AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Manager - Google Ads Services - Google AdWords
Discovery Ads – New Campaign Type to Appear in 2019
A new campaign type called Discovery Ads is coming to Google Ads later this year. It has been in beta for select advertisers but will be rolled out to all users later in 2019. Discovery Ads will show on Google Discover, Gmail, YouTube and other Google properties. They consist of…
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AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Google Ads - Google Ads Consultant - Google Ads Manager - Google Ads Services - Google AdWords
Google Ads Unmanaged is a Recipe for Disaster
Don’t have a Google Ads account manager? Trying to go it alone to save money on management fees? Unless you are trained and work daily in Google Ads you may be setting yourself up for failure. Google Ads is not a set it and forget it program especially if your…
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AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads Consultant - Google Ads Manager - Google Ads Services - Google AdWords
Google Ads Conversion Tips Part One
Every client wants more Google Ads conversions. Google Ads can drive conversions but increased targeted traffic is just one component to growing conversions overall for your business. Using a savvy Google Ads Consultant, like McCord Web Services, to set up your program and manage it is the very first step.…
