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  • Google - Search Engine Optimization

    It’s Time to Put Your Website on a Diet

    July 31, 2014 - By Nancy McCord

    Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This was a winning strategy when Google was counting links and in counting inbound traffic.…

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  • Google - Google Maps - Google My Business - Google Places

    Google My Business Explained

    July 29, 2014 - By Nancy McCord

    If you have been using Google Places or Google+, Google has a new property call Google My Business that you need to be looking at and migrating to. First notice that even if you have been posting on Google+ pages you may not have a Google My Business site. For…

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  • Google - Search Engine Optimization

    Google’s New Quality Guidelines for Websites

    July 17, 2014 - By Nancy McCord

    Updated in 2014, Google’s Quality Guidelines for webmasters spells out some new details that all website owner’s should keep in mind. In a nutshell, Google wants quality, relevant, unique, mobile-optimized content. The content that appears highest in the search results will be those that Google deems are the most relevant…

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  • Google - Search Engine Optimization

    Taking a Careful Look at Your Content to Prevent Google Penalties

    July 15, 2014 - By Nancy McCord

    Like never before, you’ve got to keep a careful eye on your content; reviewing your online message for authority and placement. Google is penalizing thin content, duplicate content, and link-heavy content. How can you make sure your content stays in the “green zone” versus the “red – penalty zone”? Here…

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