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    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026 - By Nancy McCord

    For two decades, digital marketing had a clear objective: secure a spot in the top three “Blue Links” on a Google search results page. That was the pinnacle of online visibility. But the digital landscape of 2026 looks vastly different. The user journey has fragmented, and the familiar list of…

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    Search Engine Optimization - SEO

    Yandex Leak Reveals Some Intel on Google’s Secret Sauce for Site Rankings

    February 8, 2023 - By Nancy McCord

    Yandex, a search engine in China, that was built by ex-Googlers and matches the Google index about 70% of the time. Since the Yandex data leak, the SEO community has been trying to ID potential items that may actually impact ranking in Google. We’ve found two really great articles that…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
  • What to Know About the Meta Title Tag
    Google - Search Engine Optimization - SEO

    Meta Title Tag Character Count Change

    February 26, 2021 - By Nancy McCord

    Actually this is pretty big news! It used to be that the meta title tag needed to be crafted to be 80 characters long. Google was only showing 50 to 60 characters in the search results. “Gary Illyes from Google said in last night’s Google Central Live event that there…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
  • Get Your Advertising on Target
    Google - Search Engine Optimization - SEO

    What to Know About Core Web Vitals

    February 19, 2021 - By Nancy McCord

    Be on target for the 2021 Google algorithm changes that reflect your core web vital score as found in the Google Search Console. In May 2020, Google announced that the index in 2021 would rank sites based on their approval scores of three important metrics. The Metrics LCP Largest Contentful…

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    Related Posts

    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
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Our Recent Posts

  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads
  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent
  • Dec 04, 2025 AI in Paid Advertising: Is AI Working for You or The PPC Platform?

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