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  • Google - Search Engine Optimization

    Search Engines – What You See Is Not What I See

    October 19, 2011 - By Nancy McCord

    Just this past week I’ve had two prospect call saying they need to be number one on Google and what would it cost to get them there. Sigh, this is a “brave new world” people! What you see on a search engine is not what I see, nor what your…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

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    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

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  • Search Engine Optimization

    What Meta Tags Do Search Engines Use?

    October 17, 2011 - By Nancy McCord

    It is well known that all search engines no longer use the meta keyword tag, but what other tags are currently in use? I read an article recently that said Google was not even using the meta description tag, so what are search engines using? First, it is true, the…

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  • Google - Search Engine Optimization

    Keyword Density on Your Page Best Practices

    September 5, 2011 - By Nancy McCord

    It used to be for websites that needed to be competitively placed on search engines that we would strive for about a 7% keyword density of one or several search phrases per page, but now search engines are getting smarter. 7% density when you read it, is very repetitive. In…

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  • Tips

    SEO is Out – Web Visibility is In

    August 24, 2011 - By Nancy McCord

    SEO as we have known it over the past ten years is dead. What has taken its place is Web Visibility. No longer can a website focus on keyword density and keyword stuffing to get organic search placement using traditional SEO tactics; instead the approach to garner placement is about…

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    Incorporating Social Media Into Your Internet Marketing Strategy

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