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  • Be Prepared for the Sunset of Google Analytics in 7/2023
    AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Management Pricing - Google Partner

    What Your Google Ads Manager Wants You to Know About the Cookieless Future

    June 9, 2022 - By Nancy McCord

    July 2023 is coming sooner than you think. Do not be unprepared for the important changes that are coming in how Google Ads tracks conversions. Failure to take this seriously will impact your advertising, costs, the ability to measure the successes from your Google Ads advertising investment and may even…

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    Google Ads Update

    November 22, 2024
  • July 1, 2023 is the sunset date for UA or Universal Analytics.
    Google Ads Manager - Google Ads Services - Google AdWords - Google Analytics - Google Partner - News & Trends

    Privacy Changes Drive Google to Sunset Universal Analytics in Favor of G4

    April 6, 2022 - By Nancy McCord

    Google has announced that it will sunset the popular web traffic analytics tool called Universal Analytics in favor of G4 Analytics on July 1, 2023. Why is Google making this change? With the changing needs for privacy, Google has decided that it is time for everyone to get onboard and…

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    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    McCord Web Services is a Google Partner and a Certified Google Ads Professional

    Unraveling the Google Ads Revenue Mystery: Why Your Numbers Don’t Always Align (and What to Do About It)

    July 23, 2025
    Google Ads Experts - Answering the Hard Questions

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025
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    Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Management Pricing - Google Ads Manager - Google Ads Services - Google AdWords - Google Partner

    What to Know About the Future of Web Cookies

    March 21, 2022 - By Nancy McCord

    The future of the Worldwide Web is cookie-less. Google has announced that the Chrome browser, which has a market share of 66.6% (as of December 2021) will drop third-party cookies in 2023. Most other browsers already allow you to block third-party cookies, but we expect all browsers to follow suit…

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    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Need help getting your site visible on the Web?

    Top Rated Google Ads Management Service Provider

    August 13, 2025
    Google Ads Strategy with the Ads Transparency Center

    Improve Your Google Ads Strategy with the Ads Transparency Center

    July 24, 2025
  • Connect with us your way for Google Ads Strategy Calls
    AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Manager - Google Ads Services - Google AdWords

    Our New Appointment Scheduling App

    February 28, 2022 - By Nancy McCord

    Our existing clients are seeing a new application this month to use in booking Google Ads strategy calls with our team. We are testing out Microsoft Bookings and would appreciate your feedback. We send out links to our booking page monthly. You can view the invitation online at this link. …

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    May 20, 2025
    Team reviewing a proposal from McCord Web Services.

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    November 22, 2024
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