Google Analytics is a free tool from Google. Insert a small snippet of code in your website files and statistical tracking starts immediately. Over time you can start to identify important trends that you can use to leverage exposure for your business. Here Are the Areas I Watch in Google…
Web Visibility
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What to Do When You Only Place Organically for Your Business Name – Part Two
Continued from Monday as to what to do when you only place on Google and Bing for your business name… Fourth – Connect with local businesses or your Chamber of Commerce Sounds like a no-brainer, but Google will value links you get from authoritative local sites like your Chamber of…
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What to Do When You Only Place Organically for Your Business Name – Part One
If you only place for your own business name, (which is totally not difficult as that is the name plastered all over your website), it is time to get busy! First – find out what you should be placing on Do some keyword research. If you are using Google AdWords,…
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Five Tips to Building Positive Reviews
Here’s what I do to help clients get positive reviews about their business. By rallying customers quickly when you do get a particularly damaging review, you can mitigate the damage fast. 1. Embrace Yelp. If you are a local serving business, grab your Yelp Business page. Then put the link…
