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  • "Just Nancy" - AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads

    Google AdWords to Become Google Ads

    July 2, 2018 - By Nancy McCord

    Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be…

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    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
    A new day dawning for American Feds.

    Support for Our Federal Employees in this Trying Time

    March 11, 2025

    Help Cinna and Bobbie Win

    October 25, 2022
  • Search Engine Optimization - SEO

    Should You Worry About the July 2018 Chrome Site Insecure Warning?

    June 27, 2018 - By Nancy McCord

    Coming to the Web in July is a change to the Google Chrome browser that will now mark any website that is not using https as insecure. Should you be worried if you are not selling online? Personally, if you are not selling product online, I would not worry about…

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    Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 

    June 3, 2026

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
  • e-Newsletters

    E-Newsletters Still Provide Value to Your Client Base

    June 25, 2018 - By Nancy McCord

    E-newsletters have not gone out of fashion with savvy business owners, they are still a great way to keep your name in front of clients. I cannot begin to tell you how many phone calls I get after sending out our newsletter where we feature an important website issue. Case…

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    How to Make Industrial & Technical Content Stand Out

    May 6, 2026
    Tackling a High Bounce Rate

    Business Pulling Back? What to Chop

    August 12, 2019
  • Bing - Bing Ads - Blogs - News & Trends

    It’s Easy To Use Bing Ads Structured Snippets

    June 20, 2018 - By Nancy McCord

    There’s something new you may have missed in Bing Ads in the extension tab – Structured Snippets. They are easy to set up and Bing Ads likes to display them under your ad like Callouts. There is no link with the text, but the Snippets give you a chance to…

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    AI Tools are available now and many at no cost.

    McCord Web Services is Embracing AI

    June 1, 2025
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
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  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
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