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    Online Reviews Can Damage Your Sales

    May 6, 2015 - By Nancy McCord

    Here’s a comment I found on Yelp about one of the businesses I cross paths with that when I saw it I cringed for them: “…Terrible. My 8 year old was like, “OMG MOM what happened?” Called her to adjust, try to fix, whatever, she was rude and condescending beyond…

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  • Google - Google AdWords - Mobile Web - News & Trends

    Mobilegeddon So Far Has Been a Bust

    May 4, 2015 - By Nancy McCord

    Fresh from doing a SEO review of five client sites, I have to say that mobilegeddon is a bust, at least so far. Google started the roll out of this much talked about algorithm that was to have impacted over 14% of the search results in the mobile search sphere…

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    An Update on My Predictions for 2015

    March 25, 2015 - By Nancy McCord

    Well, I was right when I predicted what would happen in 2015 back on December 22, 2014… well at least for several items so far. You can read my full set of predictions for 2015 in this December blog post. I predicted these things would be hot for 2015 and…

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  • Google - Google My Business - Google Places

    Google Introduces Local Guides – Enlisting Readers to Review You

    March 11, 2015 - By Nancy McCord

    Quietly in February Google rolled out a new program called Local Guides.  Not only did Google create a program to make a community out of people already active in their social space, but is providing perks, mentoring, and recognition for those that participate by writing reviews. The benefit to Google…

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