Smart Digital Marketing, Real Business Results – McCord Web Services
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This video explains why a Google Partner may ask you to allow them to be the administrative manager of your Google Ads account. This is a Google required change for all Partners to retain their status as a Google Partner and will need to be completed before June 2020. Please…
As a Google Partner and Bing Partner, I feel like I can speak with authority on this topic. In AdWords alone, I manage an actual monthly ad spend for clients of over $120,000 per 30 days or $1,441,776 yearly. As an experienced account manager I have to say that I simply hate broad match.…
As a professional AdWords account manager and expert in Search Engine Optimization, I do recommend that the focus of keywords be different for your website optimization versus what you use for pay per click. Personally, I like a very narrow set of very tightly targeted keywords for AdWords; as we…
