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Privacy Changes Create Challenges for Google Ads Advertisers

June 25, 2021 - By Nancy McCord

Privacy challenges and changes are causing a paradigm shift in advertising. Not only is Google Ads impacted but all online advertising platforms including Microsoft Advertising, AdRoll, and others. This is a complex topic, but I will work to make it easy to understand. Regulations and expectations have changed. The Chrome…

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What Does Google Have Planned for 2021?

June 18, 2021 - By Nancy McCord

What does Google have planned for Google Ads and marketing in 2021? You will be amazed… Here are some of the important nuggets from the recent Google Livestream. Insights Page A new page in the Google Ads Control Panel helps you to know what is trending in the very near…

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We Are Google Partners

June 11, 2021 - By Nancy McCord

Google has just awarded us early status of the new Google Partner program. Dear valued partner, Congratulations on meeting the new Google Partner requirements. As a part of the wide variety of benefits available to you across Education & Insights, Access & Support, and Recognition & Rewards, you now have access to the new Google Partner…

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How to Understand Your Data Studio Report Graphs

June 10, 2021 - By Nancy McCord

If you are one of our client’s you receive a report daily on your account activity from Data Studio. These reports help you as a business owner to understand the conversion activity that Google Ads is driving with your advertising investment. I have posted several screenshots to help you understand…

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