Want to move up in organic (unpaid) website placement? Want to drop your ad spend in AdWords? You can if you stop doing these three things. Taking no action on website reporting and analytics It is great to evaluate your website, and every business owner should have an eye on Google…
Search Engine Optimization
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AdWords is the New SEO
Prospects hate to hear this, but for multi-state and multi-national selling businesses, placing organically is almost “mission impossible”. Here’s Why Google is Making It So Hard With the expansion of AdWords ads at the top of the Google.com search page and top ads showing site links, callouts, snippets and other…
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What to do About Copyright Infringement
Copyright infringement, what can you do? Have you found your website content on another website? Found others using your trademark name? Found a website that has snatched your own personal images? How to resolve copyright infringement There are several things you can do to get the offending site owner’s notice…
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Google Starts Testing on Mobile First Search Index – Explained
Googlespeak can be confusing for those not in the industry, so this post will help business owners understand what Google means when it states the following: “To make our results more useful, we’ve begun experiments to make our index mobile-first.” Doantam Phan, Google product manager This is the bottom-line. Google…
