Smart Digital Marketing, Real Business Results – McCord Web Services
It’s time time to review your ad spend on Google Ads and get your advertising on target to generate more leads at a lower cost. Here at McCord Web Services, we are bullish on the use of Microsoft Advertising and ChatGPT is the reason why. Bing is the second-largest search…
This month, we are seeing a trend across nearly all managed Google Ads accounts and wanted to share the issue with you and how we are working to improve account performance. In January 2023, we are seeing a dip in conversion activity in Google Ads across a broad sector of…
Google has announced that it will sunset the popular web traffic analytics tool called Universal Analytics in favor of G4 Analytics on July 1, 2023. Why is Google making this change? With the changing needs for privacy, Google has decided that it is time for everyone to get onboard and…
The future of the Worldwide Web is cookie-less. Google has announced that the Chrome browser, which has a market share of 66.6% (as of December 2021) will drop third-party cookies in 2023. Most other browsers already allow you to block third-party cookies, but we expect all browsers to follow suit…
