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Google is Dropping Continuous Scroll in Search Results

June 27, 2024 - By Christopher Harper

In a significant shift, Google has announced that it will be dropping continuous scroll for search results and moving back to displaying 10 organic results per page. This change reverses a feature that had been rolled out to improve user experience by allowing seamless scrolling through search results. The reversion…

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Leveraging Consent Mode: A Must for Your Website and Google Ads Strategy

June 11, 2024 - By Nancy McCord

In an era where data privacy is paramount, businesses must adapt to ever-changing regulations to ensure compliance and maintain customer trust. One essential tool in achieving this is Google’s Consent Mode. As Google Partner’s and Google Ads specialists, we want to assure that you and our customers stay up to…

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How to Lower Your Google Ads Cost Per Conversion

April 30, 2024 - By Nancy McCord

In an era where digital visibility is paramount, Google Ads serves as a pivotal tool for advertisers aiming to capture the right audience. However, a common hurdle that many face, from seasoned marketers to DIY enthusiasts, is managing and reducing the cost per conversion. At McCord Web Services, we understand…

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Why Your Business Needs McCord Web Services for Google Ads Consulting and Management

April 23, 2024 - By Nancy McCord

In today’s digital-first world, being visible online is not just an advantage—it’s essential. This is where Google Ads steps in, offering businesses a potent tool for increasing visibility, driving traffic, and generating leads. However, navigating the complexities of Google Ads requires expertise, experience, and a strategic approach. Enter McCord Web…

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