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Strike… Google Institutes Penalties for Not Following the Rules

September 27, 2023 - By Nancy McCord

It’s called three strikes you’re out – Google has instituted new penalties to get advertisers’ attention to policy violations. Our concern is the number of false positives that we routinely see and the difficulty in resolving these issues due to the inability to just pick up the phone and chat…

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McCord Web Services and Google Ads Management

September 25, 2023 - By Nancy McCord

Are you struggling to manage your Google Ads account and campaigns? Getting your Google Ads strategy right is crucial for driving traffic and sales, but it can be complicated and time consuming to set up and optimize on your own. That’s where the managed services from McCord Web Services can…

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The Value of Using a Google Partner for Google Ads Management

June 21, 2023 - By Nancy McCord

It just makes sense to get more sales from your investment in paying an account manager with experience to manage your Google Ads program. How So? Google Partners are companies that have been certified by Google to manage Google Ads campaigns for businesses. They have the latest Google Ads product…

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AI and Google Ads – The Future is Here!

May 26, 2023 - By Nancy McCord

The use of Artificial Intelligence (AI) in digital advertising is one of the biggest changes we have seen since the creation of the Internet. Google announced a series of new products at Google Ads Marketing Live 2023 on May 23. With a focus on brand safe advertising, privacy protection, and…

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