The interest in Microsoft Advertising since Bing.com’s introduction of ChatGPT in search is through the roof! We are onboarding new clients into Microsoft Advertising (Bing Ads) weekly and we are seeing great results. We are bullish on Microsoft right now. With the rollout to more PCs of Windows 11, the…
Microsoft Advertising Consultant
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Paid Search Engine Exposure is No Longer Optional
Unfortunately, it is true that paid search engine exposure using Google Ads on Google.com and Microsoft Advertising ads on Bing.com is no longer optional for business growth. The ever shrinking landscape and increased competition for space online and particularly on small screen devices has made positioning your brand or service…
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"Just Nancy" - Bing Ads - Microsoft Advertising Certified Professional - Microsoft Advertising Consultant
How to Get Started Advertising on Bing to LinkedIn Users
Microsoft Advertising now allows you to target LinkedIn users, based on their profile settings, with pay per click ads on Bing.com. For many Business to Business companies, being able to target decision makers is a potentially productive marketing strategy. How do you get started? Once you have set up your…
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Stop Bleeding Cash in AdWords- Move Out of Broad Match
As a Google Partner and Bing Partner, I feel like I can speak with authority on this topic. In AdWords alone, I manage an actual monthly ad spend for clients of over $120,000 per 30 days or $1,441,776 yearly. As an experienced account manager I have to say that I simply hate broad match.…