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  • McCord Web Services is a Google Partner and a Certified Google Ads Professional
    Digital Marketing - Digital Marketing Agency - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Manager - Google Ads Services - News & Trends

    Unraveling the Google Ads Revenue Mystery: Why Your Numbers Don’t Always Align (and What to Do About It)

    July 23, 2025 - By Nancy McCord

    As an e-commerce owner, you’re likely familiar with the exhilarating feeling of seeing sales come through your online store. You diligently check your Google Ads account, eager to see how much revenue your campaigns are generating. But then you peek at Google Analytics and a small knot forms in your…

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    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
  • Google Ads Experts - Answering the Hard Questions
    AdWords Account Management - AdWords Consultant - AdWords Manager - Bing Ads - Digital Marketing Agency - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Manager - Google Ads Services - Google Ads Strategists - Internet Marketing - Internet Marketing Service - McCord Web Services - Microsoft Advertising - Microsoft Advertising Certified Professional - Microsoft Advertising Consultant - PPC Management - SEM Agency

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025 - By Nancy McCord

    When you’re running Google Ads campaigns, seeing your daily budget not fully spent can be perplexing and frustrating. After all, you’ve set a budget for a reason, it’s the amount you’re willing to pay to achieve your advertising goals. Yet, Google doesn’t always use every dollar. Why is that? And…

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    Team reviewing a proposal from McCord Web Services.

    Navigating the US Antitrust Trial Over Google Ads

    November 22, 2024
    Google Partner Badge

    Google Ads Update

    November 22, 2024
  • Leverage the use of AI to find your website by using GEO Generative Engine Optimization.
    Generative Engine Optimization - GEO - SEO

    Generative Engine Optimization (GEO): The Future of Digital Marketing

    July 2, 2025 - By Nancy McCord

    Search Engine Optimization (SEO) has been the foundation of digital marketing for years, guiding how businesses create content to rank higher in search engine results. But with the rise of generative AI technologies like ChatGPT, Bard, and Bing’s AI-driven search, traditional SEO is evolving into something new—Generative Engine Optimization, or…

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    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

    How Google’s Roll Out of AI Search Mode Impacts SEO (GEO)

    July 9, 2025
  • Expect the Unexpected
    Digital Marketing - Digital Marketing Agency - Internet Marketing - Internet Marketing Service - Local Business Visibility - News & Trends - PPC Management - SEM Agency - Web Design Services

    Drive Results with McCord Web Services

    June 18, 2025 - By Nancy McCord

    Looking to create a powerful online presence and propel your business forward? At McCord Web Services, we specialize in delivering tailored, results-driven solutions in Google Ads management, website design, and blog writing services. Here’s how our expert services can revolutionize your digital marketing efforts. 1. Google Ads Set Up and…

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    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
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Our Recent Posts

  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent
  • Dec 04, 2025 AI in Paid Advertising: Is AI Working for You or The PPC Platform?
  • Nov 19, 2025 Going Global: How to Expand Your US Business with Google Ads
  • Oct 22, 2025 The Google Ads Setting That is Wasting Your Lead Gen Budget

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