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    Are Trademark Issues Keeping Your Google Ads from Showing?

    December 24, 2018 - By Nancy McCord

    There are two scenarios I see often in Google Ads – trademark infringement and site suspension. Today I am going to chat about trademark infringement. For Medical Spa owners one of the biggest issues is getting ads to show using the term Botox.  Even if you are a medical doctor…

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  • "Just Nancy" - AdWords Manager - Google - Google Ads - Google Ads Consultant - Search Engine Optimization

    What Happens to Sales and Traffic When Your Website is Not Mobile-Friendly?

    December 5, 2018 - By Nancy McCord

    In our new world where over 65% of all Google.com searches are done on smartphones, what happens to a website that is not mobile-friendly in regards to lead conversions, store sales, and organic placement? The PPC Picture Google has lots to say on this topic of mobile friendliness. For sites…

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    Google Changes the Definition of Average Position Part Two

    November 21, 2018 - By Nancy McCord

    Continued from Monday. As noted in the announcement, Google rolled out new column sets you can turn on to get a better idea of your new “Average Position” based on their new definition of what Average Position now means to them. These new items are: Impr. (Absolute Top) % – the…

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    Google Changes the Definition of Average Position Part One

    November 19, 2018 - By Nancy McCord

    On November 6, 2018 Google announced a “change” to Average Position in Google AdWords or Google Ads. The full announcement can be found online.  I have been a Google Partner and Certified AdWords Professional for years. I have studied and passed numerous certification exams, nearly from the time that Google…

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