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    "Just Nancy" - adCenter - AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Search Engine Optimization - SEO

    Optimizing Your Organic Adwords Placement

    November 25, 2019 - By Nancy McCord

    As a professional AdWords account manager and expert in Search Engine Optimization, I do recommend that the focus of keywords be different for your website optimization versus what you use for pay per click. Personally, I like a very narrow set of very tightly targeted keywords for AdWords; as we…

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    August 27, 2025
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    Support for Our Federal Employees in this Trying Time

    March 11, 2025

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  • Get Your Advertising on Target
    AdWords Consultant - AdWords Services - Search Engine Optimization - SEO

    What to Consider Before Doing Search Engine Optimization

    August 26, 2019 - By Nancy McCord

    Search engine optimization is not for every website. Although search engine optimization can really improve the organic search results for some websites, there are a couple of considerations when search engine optimization should not be considered and maybe a full site redesign may be a better investment of money and…

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    Google Ads Experts - Answering the Hard Questions

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025
    AI's Impact on PPC Marketing Strategies and Google Ads

    The Unexpected Impact of Old Web Pages on AI Search and Ad Results

    May 20, 2025
    Team reviewing a proposal from McCord Web Services.

    Navigating the US Antitrust Trial Over Google Ads

    November 22, 2024
  • Bing - Google - Search Engine Optimization - SEO

    Get Ready for Voice Search – It’s Coming!

    July 10, 2019 - By Nancy McCord

    Voice search – it’s coming faster than you think, and I am already having clients ask how they can get ready now. Here is some information to get you started thinking about what you need to do to be ready for voice search. First what exactly is voice search? Voice…

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    AI Tools are available now and many at no cost.

    McCord Web Services is Embracing AI

    June 1, 2025
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
  • Search Engine Optimization - SEO

    Should You Worry About the July 2018 Chrome Site Insecure Warning?

    June 27, 2018 - By Nancy McCord

    Coming to the Web in July is a change to the Google Chrome browser that will now mark any website that is not using https as insecure. Should you be worried if you are not selling online? Personally, if you are not selling product online, I would not worry about…

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    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

    How Google’s Roll Out of AI Search Mode Impacts SEO (GEO)

    July 9, 2025
    Team reviewing a proposal from McCord Web Services.

    Google is Dropping Continuous Scroll in Search Results

    June 27, 2024
    Image of the words Data Leak

    Yandex Leak Reveals Some Intel on Google’s Secret Sauce for Site Rankings

    February 8, 2023
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