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  • Leverage the use of AI to find your website by using GEO Generative Engine Optimization.
    Generative Engine Optimization - GEO - SEO

    Generative Engine Optimization (GEO): The Future of Digital Marketing

    July 2, 2025 - By Nancy McCord

    Search Engine Optimization (SEO) has been the foundation of digital marketing for years, guiding how businesses create content to rank higher in search engine results. But with the rise of generative AI technologies like ChatGPT, Bard, and Bing’s AI-driven search, traditional SEO is evolving into something new—Generative Engine Optimization, or…

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    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    GEO or Generative Engine Optimization is the New SEO as search results are now generating responses in addition to serving website url's.

    How Google’s Roll Out of AI Search Mode Impacts SEO (GEO)

    July 9, 2025
  • Expect the Unexpected
    Digital Marketing - Digital Marketing Agency - Internet Marketing - Internet Marketing Service - Local Business Visibility - News & Trends - PPC Management - SEM Agency - Web Design Services

    Drive Results with McCord Web Services

    June 18, 2025 - By Nancy McCord

    Looking to create a powerful online presence and propel your business forward? At McCord Web Services, we specialize in delivering tailored, results-driven solutions in Google Ads management, website design, and blog writing services. Here’s how our expert services can revolutionize your digital marketing efforts. 1. Google Ads Set Up and…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
  • AI Tools are available now and many at no cost.
    Bing - Google - Microsoft

    McCord Web Services is Embracing AI

    June 1, 2025 - By Nancy McCord

    How AI Can Supercharge Your Productivity: My Journey with Google AI Essentials Artificial Intelligence is no longer a futuristic concept—it’s here, and it’s transforming the way we work and live now. I recently completed the Google AI Essentials Course on Coursera, and I’m excited to share how AI tools can…

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    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
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    The Web Authority

    May 21, 2025 - By Nancy McCord

    The Web Authority is a blog owned and managed by the team at McCord Web Services – Website Visibility Experts, Google Partners, and Microsoft Advertising Partners. The purpose of this blog is to keep you up-to-date on all topics of web visibility and digital marketing, Google Ads, and Microsoft Advertising.…

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    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
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  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 
  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads
  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent

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