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    Search Engine Optimization - SEO

    Yandex Leak Reveals Some Intel on Google’s Secret Sauce for Site Rankings

    February 8, 2023 - By Nancy McCord

    Yandex, a search engine in China, that was built by ex-Googlers and matches the Google index about 70% of the time. Since the Yandex data leak, the SEO community has been trying to ID potential items that may actually impact ranking in Google. We’ve found two really great articles that…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
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    Beyond the Blue Link: Why 2026 is the Year of GEO

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  • Be in the Know on Microsoft Advertising
    Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Management Pricing - Google Ads Manager - Google Ads Services - Google AdWords

    January Google Ads Conversions Dip

    January 18, 2023 - By Nancy McCord

    This month, we are seeing a trend across nearly all managed Google Ads accounts and wanted to share the issue with you and how we are working to improve account performance. In January 2023, we are seeing a dip in conversion activity in Google Ads across a broad sector of…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

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    Team reviewing a proposal from McCord Web Services.

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    AI in Paid Advertising: Is AI Working for You or The PPC Platform?

    December 4, 2025
  • Facebook Marketing Managers
    Internet Marketing - Internet Marketing Service - Pay Per Click - Search Engine Marketing

    Mark Zuckerberg, Here’s the Problem with Facebook

    November 13, 2022 - By Nancy McCord

    If we could chat with Mark Zuckerberg about how he could improve profits for Facebook, We would want to chat about Facebook pay per click advertising. As professional Google Ads and Microsoft Advertising account managers, who manage over $3.5 million in ad spend for clients, we think we know what…

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    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
    Google Ads Experts - Answering the Hard Questions

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025
    Expect the Unexpected

    Drive Results with McCord Web Services

    June 18, 2025
  • "Just Nancy"

    Help Cinna and Bobbie Win

    October 25, 2022 - By Nancy McCord

    Please vote up my daughter’s dog to win her company contest. Just like the post on Instagram from the link below. https://www.instagram.com/p/Cj8tZwtOniG/?igshid=YmMyMTA2M2Y= My daughter and part time employee is in a contest within her architecture firm. Please help me in voting up her dog Cinna who is in second place to…

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    Support for Our Federal Employees in this Trying Time

    March 11, 2025
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    Virginia Consumer Data Protection Act (CDPA)

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  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 
  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads
  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent

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