Smart Digital Marketing, Real Business Results – McCord Web Services
Recently Google released a new feature for Google Search for desktop – continuous scroll. This fresh look for Google Search was clearly created from careful analysis of user behavior. In terms of users moving through material of interest, Google sees continuous scroll as a way to get more information in…
Privacy challenges and changes are causing a paradigm shift in advertising. Not only is Google Ads impacted but all online advertising platforms including Microsoft Advertising, AdRoll, and others. This is a complex topic, but I will work to make it easy to understand. Regulations and expectations have changed. The Chrome…
Second in the nation behind California to enact online privacy regulation, Virginia’s new law takes effect on January 1, 2023. Similar to the law in California that is again similar in itself to the more stringent privacy regulations in the European Union, Virginia has new privacy rules now too. What…
Actually this is pretty big news! It used to be that the meta title tag needed to be crafted to be 80 characters long. Google was only showing 50 to 60 characters in the search results. “Gary Illyes from Google said in last night’s Google Central Live event that there…
